How To Find A Real Estate Agent
Fix and Flip Course
It's easy to find a real estate agent, but you don't want
just any agent. You need one or more that will really help you
with your investment goals. What qualifications should they have,
and how do you find them? Here are some tips.
One Or More Real Estate Agents?
Have you ever asked an agent a question about a house, and
then had to wait for him to call the listing agent? Then the
listing agent might have to call the seller. Once he finds the
seller, he calls your agent, who then can try to call you back
with the answer. After doing this a few times, you might hesitate
to complicate things with more questions, even if they are important.
Also, no matter how much you make the agent work for you, you're
getting third-hand information.
Instead of working with one agent when looking for properties
to flip, you might want to go directly to the listing agent for
each one you are interested in. Listing agents will know the
most about the properties, of course, and can call the seller
directly with your questions. Should you go this route? It's
tough to say. Sticking with one agent, even if he represents
the sellers, means he's motivated to call you when a new fixer
upper comes on the market, and to help in any way he can, because
he knows he can make a commission from selling you something.
Of course, having more direct access to important information
has it's advantages too. In the end you'll have to go with your
intuition on this one. But in either case, I recommend that you
find one good real estate agent to sell your properties. In other
words, any of the following options work:
1. Find one real estate agent for all your buying and selling
needs.
2. Find one for help you buy and one to help you sell.
3. Go to listing agents when buying and have one good agent
for selling.
Finding Real Estate Agents When Buying
You may want a buyer's agent. Usually agents legally represents
sellers. They're supposed to get you to pay as much as you can,
and are even obligated to pass on information like a comment
you make about going higher if your offer is rejected. A buyer's
agent, on the other hand, contractually represents you. But his
motivations still may be suspect, since he only makes money when
you buy something, and makes more when you pay more, and can
talk without thinking. So keep your negotiating thoughts to yourself,
and in either case find an agent that can find the deals. Here
are some ways to do that.
Find agents that invest. - A real estate agent that
has flipped a few homes herself is more likely to understand
what you are looking for. One possible drawback - she might be
your competition too.
Look in newspapers and real estate guides. - Every
time you see a house that might interest you, note who the agent
is. If you see a name show up several times, you have found someone
who knows about the type of properties you are looking for. He
may even have some listing coming up that aren't in the MLS yet,
so give him a call.
Ask about experience. - If the agent doesn't have at
least a couple years experience, he is probably less likely to
know what to do when problems arise. On the other hand, if you
are very familiar with all aspects of buying and closing a deal,
a new agent may have more time to devote to helping you.
Note whether he listens well. - If you say you're looking
for a certain price range and he calls repeatedly to tell you
about properties that are $50,000 too high, find a new real estate
agent.
Finding Real Estate Agents When Selling
Look for an agent that is working in the same general area
that you are investing in. Find one that answers the phone or
promptly returns your calls. Ask the following questions. They
won't make you popular, but you need to know.
How much experience do you have? - Unless the agent
has been working in a related field (appraising, selling mobile
homes), I wouldn't use an agent with less than a year or two
of experience.
What kind of experience do you have? - Agents specialize,
some in raw land, other in income properties. Find one that sells
properties like yours.
Can you give me a couple examples? - You may even want
to call previous customers to hear what kind of job the agent
did for them.
Why should I list my home with you? - Listen to what
she has to say. If she can't convincingly sell herself to you,
she may not do such a great job with buyers for your home either.
What will you do to market my houses?- Any agent can
place an ad and put your home in the multiple listings. Do they
have existing leads - people looking for properties like yours?
Do they let other agents know about your property?
Do you show your own listings very often? - Many agents
just list real estate for sale and let others sell it for them.
It's more profitable for them, but not for you. If he's a good
salesperson, you want him to be going through the house with
potential buyers as often as possible.
Do you attend your own closings? - Again, it may be
better for their business to delegate this part of the process,
but it isn't better for you. You want the same person to be there
through the whole process. You want one person to call. Things
go wrong all the time in real estate, so don't complicate it
further by having more people involved.
How much is the commission? - The highest I have heard
of for residential real estate is 7%. With higher home prices,
full service commissions when we were in Tucson were as low as
3% (2006). Check around, and if the commission is high, ask what
they do extra to justify it.
What is included in your service? - Do they do all
showings? Do they have arrange all the details of the closing?
Does your broker or you control advertising of my home?
- You want the agent in control as much as possible. Otherwise
he has to compete with the other listings, and may not be able
to do what he needs to do to effectively market your home.
What is your average time to sell a home? - You can
check with the Board Of Realtors for the usual average, to see
if the agent is better or worse than average.
How many listings do you currently have? - Active agents
are often more efficient. You want an agent who is very active,
but doesn't have too many listings right now. You don't want
to be forgotten in the crowd.
How long is your typical listing agreement? - They
will want to lock you into a lengthy contract. Nobody wants to
waste time and money marketing your property if you'll be changing
your mind in three weeks. Six months is common, but what if homes
in the area are selling in 60 days? A three month listing should
give her the time she needs. If she hesitates, assure her that
after three months you'll re-list if you're satisfied with the
job she is doing.
What if I am not satisfied?- Ask if you can cancel
the contract. They can effectively cancel the contract
by no longer trying to sell your home, and yet you have no such
out. Point that out and their broker may agree that with written
reasons and two week's notice you can cancel the contract. Get
this in writing.
How many homes per year do you sell? - Many agents
sell fewer than ten homes per year. If these are low-priced homes,
and thus low commissions, they aren't making too much money.
The problem? He may skimp on advertising (their brokers often
pay only for very limited advertising of your house), because
he's short on cash.
How
will you determine what price I should ask? - She should
do a comparative market analysis (CMA). It should include information
on recent sales, with the selling prices and detailed descriptions
of the homes.
Find a real estate agent that knows how to help you with your
goals.
Steve
=================================
Note: If you haven't subscribed to this course, and
you want the other lessons, you can still sign up for free here:
Fix And Flip
Real Estate Investing Course.
Tips For Flipping A House | Find A Real
Estate Agent |